How to Automate Form Submissions from Webflow to Google Sheets Using Zapier

Managing form submissions on a website is essential, especially when collecting leads, customer inquiries, or feedback. With Webflow, you can easily build forms, but manually handling submissions can quickly become cumbersome. That’s where automation comes in. Using Zapier, you can automatically send form submissions from Webflow directly to Google Sheets, eliminating the need for manual data entry and ensuring that your data is organized and accessible in real-time.

In this article, we'll guide you through a step-by-step process to automate Webflow form submissions to Google Sheets using Zapier. This integration will streamline your workflow, enabling you to track and manage form data efficiently.

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Before we get started, make sure you have:

• A Webflow project with an active form.
• A Google account with access to Google Sheets.
• A Zapier account (free or paid, depending on your needs).

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Step-by-Step Guide: Automating Webflow Form Submissions to Google Sheets Using Zapier

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Step 1: Set Up a Webflow Form

First, ensure that you have a form on your Webflow website. If you don’t already have one, follow these steps to create a form:

1. In Webflow’s Designer, drag and drop the Form Block from the Add Elements panel onto your page.
2. Add fields such as Name, Email, Message, or any other custom fields you want to collect.
3. Style your form as needed and publish your Webflow site.

The form is now live and ready to accept submissions.

Step 2: Create a Google Sheet to Store the Data

Next, create a Google Sheet where the form submissions will be sent:

1. Open Google Sheets and create a new spreadsheet.
2. In the first row, create headers for each of the form fields you want to collect. For example, if your Webflow form has Name, Email, and Message fields, create columns for each of these in the first row of your Google Sheet.
3. Example headers:

A1: Name | B1: Email | C1: Message | D1: Submission Date

This spreadsheet will now serve as the destination for your Webflow form data.

Step 3: Set Up Your Zapier Account

If you haven’t done so already, sign up for a Zapier account at zapier.com.

Once you’re logged in:

1. Click on Create Zap in the top right corner to begin creating your automation (known as a "Zap").

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Step 4: Create the Zap to Connect Webflow and Google Sheets

Now we will create the Zap that links Webflow form submissions to Google Sheets.

Trigger Setup (Webflow)

1. In the Zap editor, choose Webflow as your trigger app.
2. For the trigger event, select Form Submission.
3. Connect your Webflow account to Zapier by entering your Webflow API key (you can find this in your Webflow account under Integrations).
4. After connecting your Webflow account, select the site and form you want Zapier to monitor for submissions.
5. Test the trigger to ensure that Zapier can successfully pull in recent form submissions.

Action Setup (Google Sheets)

Now that the form submission trigger is set, it's time to configure the action:

1. In the Action step, choose Google Sheets as your action app.
2. For the action event, select Create Spreadsheet Row. This will add a new row to your specified Google Sheet every time the form is submitted.
3. Connect your Google account to Zapier.
4. Once connected, choose the spreadsheet and worksheet (if applicable) where you want the form data to be sent.
5. You should see the column headers (Name, Email, Message, etc.) that you created earlier in Google Sheets.
6. Map each Webflow form field to the corresponding Google Sheets column. For example:
   • Map the Name field from Webflow to the Name column in Google Sheets.
   • Map the Email field to the Email column.
   • Map the Message field to the Message column.
   • Optionally, you can add a column for Submission Date and map the current timestamp to this field.
7. Once the mapping is done, test the action to make sure that form submissions are correctly sent to Google Sheets.

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Step 5: Test and Finalize Your Zap

Once everything is set up, run a test by submitting a form on your Webflow site. Check your Google Sheet to confirm that a new row with the form data has been created.

If the test is successful:

1. Click Turn On Zap to activate the automation.
2. From this point forward, any form submissions from your Webflow site will be automatically sent to the Google Sheet.

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Step 6: Customize and Improve Your Workflow

Now that the basic automation is set up, you can further customize the workflow to suit your needs:

• Add Filtering: Use Zapier’s built-in filters to only send specific submissions to Google Sheets (e.g., only submissions with certain keywords or from certain locations).
• Create Alerts: Set up additional Zaps to send email or Slack notifications when a new form submission is received.
• Connect More Apps: Integrate additional tools like CRMs (HubSpot, Salesforce), email marketing platforms (Mailchimp, ActiveCampaign), or task management systems (Trello, Asana) to extend your automation.

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Automating Webflow form submissions to Google Sheets with Zapier can save you time and keep your data organized without the hassle of manual entry. This integration ensures that your submissions are instantly available for tracking, analysis, or further automation.

With a few simple steps, you can streamline your workflow, enhance your productivity, and focus on what matters most — growing your business and serving your customers.